Work ON your business.
Not IN it.
For Women in Business · Specializing in Insurance Agencies
Most women business owners are running their company from the operator's chair. I help women step out of that seat and into the CEO chair, with frameworks built for every season of the journey. Generalists get the full CEO playbook. Insurance agency owners get all of that plus the deep agency specialty I built over 18 years inside the business.
You did not start your business to feel this tired.
You wanted ownership. Freedom. The chance to build a company on your terms. Instead, you are doing more of the work than anyone on your team, answering client emails on Sunday night, watching the people you hired copy you on tasks they should be running themselves.
I built my business from the operator's chair before I figured out how to get out of it. Now I coach other women through the same pivot, with frameworks, peer support, and a step-by-step system I wish someone had handed me ten years ago. The CEO work is universal. The insurance work is my home court, and that depth is available to agency owners who want it.
The Podcast
CEO Without the Chaos
A weekly show for women in business who want to lead, scale, and grow without burning out. Real strategy. Real numbers. Real stories from inside the businesses I coach. No hustle theater. No bro tactics. Just what is actually working, week by week.
Two rooms. One framework. Pick yours.
Both are 12-month 1-on-1 coaching programs with the same backbone: CEO Day structure, weekly calls, scorecards, accountability. One is built for women business owners in any industry. The other is built for the deep, insurance-specific work I have spent 18 years inside.
The CEO Collective.
For women business owners in any industry. The CEO playbook that turns the owner-operator into a CEO her team can run with. Same framework, generalist vocabulary.
- 1-on-1 weekly coaching with Nicole, 12 months
- Virtual sessions via Zoom
- CEO Day structure built with you
- Team scorecards + weekly accountability rhythms
- Quarterly milestone + strategy reviews
Investment disclosed during the application call.
Learn More + ApplyThe Agency Collective.
For women insurance agency owners. The CEO playbook applied to producers, CSRs, renewals, and P&C margins. Same framework, insurance vocabulary.
- 1-on-1 weekly coaching with Nicole, 12 months
- Virtual sessions via Zoom
- CEO Day structure built with you
- Producer + CSR scorecards built with you
- Quarterly perpetuation + agency valuation review
Investment disclosed during the application call.
Learn More + ApplyNot sure which is right? Start with the free audit and you will get a stage diagnosis plus a track recommendation.
The full ladder.
Not ready for the Collective, or already past it? Three more rooms, built for different stages of the journey.
The Hiring Lab
Templates, scripts, and office hours for women in business hiring their next teammate. Insurance owners get the dedicated Hiring Assessment for producers and CSRs. Everyone else gets the templates, the interview kits, and the onboarding playbooks.
- Job description templates by role
- Interview scripts plus scoring rubric
- Onboarding + first-90-days checklists
- Insurance: unlimited Hiring Assessment access
- 1 Monthly Office Hour Session
The Team Collective
The private room for producers, CSRs, and operations leads inside insurance agencies. Hand-selected through a short application and a 20-minute fit call with Nicole. Best paired with an Agency Collective enrollment.
- Weekly group coaching with Nicole
- On-demand training library
- Peer community of people doing the work
- 2 Monthly Office Hour Sessions
The Boardroom
A twelve-month fractional COO partnership with Nicole. Six seats per year. For women who have built the agency and now need a partner in the chair next to them.
- Weekly strategic calls
- Monthly virtual session
- Voxer and email access for live decisions
- Annual 2-day in-person retreat
- Annual business plan built with you
- Direct support managing your team
The CEO Bookshelf.
The easiest way in. $17 a month gets you a book pick, a workbook, a live monthly discussion, and access to the premium channels inside the CEO Circle community.
The CEO Bookshelf
A new book a month, a live discussion call, a companion workbook, and premium access inside the CEO Circle community.
- A new book pick every month, with the why
- Companion workbook to work through while you read
- Live monthly discussion call
- Access to premium CEO Circle channels
- Founding-member rate locked while you stay subscribed
The transformation is real.
"Nicole has a way of saying the things you already know deep down but have been avoiding. She helped me stop operating like the highest-paid employee in my own company and actually start functioning like the owner of the business. My confidence as a leader has grown so much because of our work together."
"She helped me step back, restructure things, and finally start leading the agency instead of carrying the entire thing myself. My team is more confident now, and I finally feel like I can breathe again."
"Working with Nicole forced me to look at the areas I had been avoiding for years. Team expectations, structure, boundaries, leadership. It was uncomfortable at times, but it changed everything."
"Nicole helped me create structure around my team, my time, and even the way we handle client communication. I'm working less reactively now, and for the first time in a long time, growth actually feels sustainable."
First names used at clients' request.
The CEO Brief
One useful idea. One honest behind-the-scenes story. One tool I actually use. Every Tuesday. Built for women in business who want real strategy without the noise.
FAQ
Who is this coaching actually for?
Women insurance agency owners at every season of the journey. Rookies still building the book, established owners doing $250K to $5M+, and veterans ready to step back from the operator's seat. Independent agencies and captive agents both. Whether you're hiring your first producer or planning your exit, there's a room here for you.
How do I get started?
Two paths. If you're ready for coaching, take the free CEO Audit. It diagnoses your season in 12 questions and recommends the right next step. If you want a real conversation first, book a discovery call.
Do I have to be in insurance to work with you?
No. The CEO Collective is for women business owners in any industry. The Agency Collective is the deep specialty for women insurance agency owners. Same backbone, different vocabulary.
What if I'm not ready to apply?
Start with the free audit, the podcast, or the Bookshelf membership. The work compounds. You don't have to start at the top of the ladder.
Ready to step into the CEO chair?
Take the free CEO Audit and find out which season of the journey you are actually in.
Take the Free CEO Audit